Eldorado is one of the largest retailers of consumer electronics and household appliances in the world.
The company's geography covers more than 400 cities and over 600 stores in different countries and cities around the globe.
The company follows the strategy of a multicategory retailer both online and offline.
Eldorado is a five-time winner of the Consumers’ Rights and Quality of Service as the best retail chain, a three-time winner of People’s Brand (2012, 2014, 2016) as well as a winner of Company of the Year 2012 and HR Brand in 2013 awards. In 2015, Eldorado got The Best Prices award, organized by Hi-Tech.Mail.ru expert project. 
Eldorado is a two-time winner of Online Retail Russia Awards (2015, 2016) in the category “The Best Online Shop”​ in consumer electronics household appliances segment and is a two-time winner of EMEA Channel Academy Award: “Russia & CIS. Retailer of the Year”​ (2015, 2016) as well as Russian Retail Awards 2016. Currently, the number of Eldorado club participants is about 16 million people.

Shareholder  - "SAFMAR" Group. Safmar Financial Group JSC engages in management activities of the companies that operate in industrial, financial, and construction industries. Its industrial asset comprises entities in the oil and gas industry, coal mining, and production of potassium. The firm also operates housing construction and commercial construction, as well as management of the commercial real estate. 

Eldorado hypermarket is located at the address Acharyan 33/4, Admiral Isakov 29 and Armavir, Shahumyan Street 50/2.